Our new campaign to end stigma


Over a third of UK adults say they wouldn’t feel comfortable in the presence of someone they believe is experiencing severe mental illness. 

With our new campaign, Let's Rethink, we are tackling the unfair stigma and discrimination people face at work, in school and at home.

Let’s end the judgement. Let's Rethink Mental Illness.

Spread the word

Three in five people living with a mental illness say the fear of how others perceive them has stopped them seeking support. By sharing our campaign, you can help us change the opinions of even more people about mental illness.

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Real stories of stigma

Free guide

Our free guide is packed with expert advice and practical tips to help you better understand mental illness. It’s up to all of us to stop the harmful cycle of stigma.

The truth about severe mental illness